AkzoNobel North America Celebrates 100th Anniversary at AWFS Fair

Published on : Thursday, July 18, 2019

With a passion for paint and coating team AkzoNobel will showcase a host of latest wood coatings innovations at AWFS Fair. AkzoNobel team will demonstrate new MaestroHue color-matching system at the 2019 AWFS Fair.

AkzoNobel’s North America wood coatings division, will now assist the world’s leading manufacturers of cabinetry, furniture, flooring and building products protect and bring color to their products.

History will merge with the future when AkzoNobel officially kicks off its 100th year in the wood coatings industry in North America at the 2019 AWFS Fair in Las Vegas (July 17-20, 2019. “The industry and products have changed a great deal since 1919, but our company’s passion for innovation has not. We are experts in the industry and understand wood finishing from design to industrialization,” says Anthony Woods, AkzoNobel’s Segment Marketing Director for Wood Coatings. “We’re excited to mark the century milestone with our customers, partners and friends – and look forward to the next 100 years of delivering peace of mind with our best-in-class technical service.”

A milestone multi-million-dollar investment by AkzoNobel is set to transform its wood coatings facility in High Point, North Carolina, into a best-in-class manufacturing site – and further strengthen the company’s market position in North America. The transformation involves reorganizing manufacturing operations at the site and the addition of automatic dosing unit technology to produce paint more efficiently. A new raw materials warehouse, research lab and technical application center are also being built. Construction is now underway, with rolling projects expected to be completed by 2020.

Adds Woods: “Having been the reference in wood coatings for a century enables us to identify and anticipate the needs of the industry. As we celebrate this anniversary and our innovation to date, we are already looking forward. Our investment in High Point will enable us to provide our customers with even more flexibility through the delivery of small batch sizes, higher accuracy in stains and solid colors, more water-based products and a rapid response to requests.”


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