Monday, September 30, 2024
On August 1st, Ashleigh Lawson assumed the role of Sales Manager for Elektra’s US subsidiary in Wilmington, North Carolina. In her new position, Ashleigh, along with her team, will focus on serving furniture manufacturers and shopfitters in the region, addressing their significant demand for lighting systems.
Ashleigh Lawson brings to Elektra a wealth of experience from her previous roles at companies such as Würth, Makita, and Fastenal, where she successfully enhanced her expertise in sales management, business development, and planning. Boris Niessing, managing director of Elektra GmbH in Germany, adds: “We’re delighted to have Ashleigh Lawson join our team. She is an extremely competent colleague. I’m fully confident that she’ll manage the market optimally and leverage its potential.”
Focusing on the seamless execution of the company’s strategic vision. Her priority is ensuring that Elektra’s approach consistently meets the demands of the market. Lawson states emphatically: “I’m really looking forward to finding new ways for Elektra to make its innovations and products even more well-known in the USA.”
Source: Woodworking Network
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