Tuesday, June 30, 2020
In the wake of COVID-19, worldwide shows have been cancelled and thus many companies have decided to perform webinars, live events, online product demonstrations. Felder is also following the same tradition and will be following atleast for some upcoming months.
Felder feels well equipped to handle new, mostly remote ways of doing business. “Most of the systems for connecting to customers during this time have already been established,” said Meredith Luberoff, sales operations. “Online presentations, video conferencing, recorded machine demonstrations, online service support and more. We have also changed our web page to allow customers more options to connect via online chat, or our live demo request options.” Meredith added further.
There has been another reason of doing these online events. IWF has cancelled and for this, Felder planned special promotions and informational online events to make up the IWF loss! The company had three products entered into this year’s Challenger Award competition .
Their PCS (Preventive Contact System) is the first of its kind in the industrial sliding table saw world. Another new product is the Glue Box system that allows customers to run PUR glue on edgebanders without a mess. The third entrant was the Light Pos system, which allows for easier and more accurate positions of pods on point to point CNC machinery.
Felder urges customers to consider the long-term value represented by their machines
Source: Woodworking Network
Tags: Challenger Award competition, Felder, Glue Box system, informational online events, Light Pos system, Meredith Luberoff, online presentation, online service support, PCS (Preventive Contact System), sales operations, special promotion, video conferencing