Friday, January 5, 2024
After all the hustle-bustle of the new year’s eve, raising toasts, cheering – everybody is now desperately wants a relaxed and reclining time to get over the hang over. Nothing is more peaceful than to delve into a calming January. But will your friends and family are ready to accept your downtime? Not now. Because the new year chapter is not closed yet. That’s why La-Z-Boy has established Do Not Disturb Décor, a limited series of needlepoint pillows designed to help consumers prioritize and protect their well-deserved rest in the new year.
Are you ready? set? and recline? Because many surveys and researches say that making self-care has now become a top resolution for many Americans in 2024. They have become more concerned than ever!
In fact, according to a recent La-Z-Boy survey*, nearly 3 in 4 Americans (74%) say they plan to prioritize rest as a form of self-care this year. And while nearly half of Americans (47%) use the “do not disturb” function on their phones for moments of rest and relaxation, 76% say their friends and family don’t always respect their time when they want uninterrupted moments of rest in real life.
“With nearly all Americans (88%) agreeing that they deserve uninterrupted rest, we knew we were the brand to help them reclaim and protect that time,” said Christy Hoskins, vice president, chief marketing officer at La-Z-Boy. “The Do Not Disturb Décor line is the perfect complement to our ‘Long Live the Lazy’ marketing campaign, which empowers consumers to indulge in well-deserved feet-up moments of relaxation.” Christy added further.
La-Z-Boy brings the limited-time-only complimentary pillows, which promises reinforcing and humorous phrases such as “Do Not Disturb”, “Long Live the Lazy” and “Recline Mode Activated”. Each and every collection is as trendy as they are cheeky.
Read more news on: La-Z-Boy
Tags: La-Z-Boy, wood and panel, woodworking and manufacturing, woodworking USA
